“The art of the merchant consists of taking a thing where it is abundant and bringing it where it is rare.”
The name of this card is called “les marchands” in French. It can be translated as “the merchants” in English. If you notice any translation errors in this article, please let us know for our entire community. You can leave your comment at the bottom of this page.
The arcana of merchants is centralized on exchanges, but also on denarius. The denarius is the symbol of money. It is the currency that is exchanged for a good or service. The art of the merchant is to be in the right place, at the right time, with the right person, with the right product and at the right price. If the merchant respects his conditions, then his trade will be successful. The merchant is a very good negotiator, he knows the value of his goods and trade has no secrets for him. At the head of the customer, he knows whether he will sell or not, and at what price. He knows the limits of the cost of his products, he manages his stocks and he knows that rarity determines the price.He knows how to play with our emotions so that we can move on to the final act, the sale.
Selling merchandise means describing how it will be useful to us in our daily lives. The currency of exchange is money, which we can understand by “the art of people” to convince during an exchange. The arcana “merchants” in our daily lives reside in our interactions with others. Sometimes, we barter, we trade, we exchange, it’s in our nature! Scarcity makes the price and the merchant known. Exchanging rare moments is precious! The merchant understands what people want and knows all the techniques to bring future customers to him. Business requires good relationships, we do not sell on bad terms. The merchant knows that he must seduce his customers. He will highlight beauty, quality, the exclusivity, the power and the originality of its product forward according to its interlocutor. He has fiber.
The bad merchant is cunning, taking advantage of the credulity of his customers. By playing into the hands of the smooth talker, he intelligently, consciously and cynically manipulates his audience. He would sell a broken item in gold paper or offer unsuitable services. The bad merchant is unscrupulous about the origin of his merchandise. He has neither morality nor integrity, what matters to him is money. The bad merchant is proud and conceited.
Sell at all costs